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Google Search Advertising Advanced Exam Practice Test Sample Questions:
1. Which of the following labels allows you to track conversions for the readers of a certain webpage?
A) View of a key page
B) Other
C) Leads
D) Sign-ups
2. You manage multiple accounts for Google AdWords as part of your SEO business. You have two assistants who help you manage the accounts through sub-My Client Centers. Because this part of your business has been growing, you have hired a third assistant and created a third My Client Center. What is the process of moving an account from one sub-MCC to the new sub-MCC?
A) Accounts cannot be moved between sub-MCCs.
B) From the top-level My Client Center, choose the name of the managed account you want to move and then click Change Client Manager. Choose the sub-level MCC where the account should be moved to, and then Save Changes.
C) From the sub-level My Client Center, choose the name of the managed account you want to move to the new sub-level MCC and then click Change Client Manager. Choose the sub-level MCC where the account should be moved to, and then Save Changes.
D) From the new sub-level My Client Center, choose the name of the managed account you want to move to the new sub-level MCC and then click Change Client Manager. Choose the sub-level MCC where the account should be moved from, and then Save Changes.
3. Kelly has created two ad groups for her realty business in Ohio. In both ad groups, she's identified the keyword 'Columbus Condos' for her ads. What problem exists within this scenario that could affect Kelly's ads?
A) Kelly should not have keywords competing against one another.
B) By having two ad groups with the same keyword, Kelly may pay considerably more for her ads because the ads will appear twice in search results.
C) Kelly should merge all the ads into one campaign so that her ads will show up twice in search results.
D) Kelly should only have one ad group, not multiple groups.
4. You have created a Google AdWords ad using the keyword [oil painting] for your advertisement.
Which of the following searches would most likely cause your ad to be displayed on Google?
A) Any phrase with the keyword oil painting, such as old oil paintings
B) Paintings in Oil
C) Oil Painting
D) Watercolor painting
5. Mike is examining his Google AdWords account and he notices the Ad Groups tab. What does the Ad Groups tab reveal?
A) All ad groups from all campaigns
B) All ads created in Google AdWords
C) All ads that are grouped by keywords
D) All ad groups from a single campaign
Solutions:
Question # 1 Answer: A | Question # 2 Answer: B | Question # 3 Answer: A | Question # 4 Answer: C | Question # 5 Answer: A |